Google for TV Ads

Was listening to the Slate Gabfest podcast (on culture) and heard about using Google to place TV ads at incredibly low prices. The author interviewed talked about how he reached 1.3 million homes on TV, getting on Fox (Glen Beck) and many cable shows for $1300. Of course he shot the ad himself, but apparently these home made ads work very well, like that annoying roll-on head pain killer. In the end, the author succeeded in getting 1000 hits to his website and was more than pleased with the results. As Randy Johnson says, check it out:

http://www.slate.com/id/2065896/view/2182767/